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Category: Brand Spotlight

Holiday Ads that will make you Cry

Casually watching (or streaming) your favorite show can quickly turn into a casual cry during December, and it’s all thanks to sentimental holiday ads! These

The Little Printer

BERG is a London design studio that has done a very curious thing, they made a printer with a face. This is curious for two reasons. First off, printers don’t usually have faces. Secondly, designer studios don’t usually make printers. So what is so special about this printer, besides its face, that would inspire a BERG to create it?

The Baristas and the Tip Jars.

Are you ready for a fun example of creative marketing? No, it’s not from a big national agency, nor is from a young, spry two person shop either. It’s from a group of baristas at my local Starbucks.

Morton's WOM Success Stroy

Doing It Right: Morton’s Steakhouse

We’ve been fond of praising those who do word of mouth marketing the right way, from musicians to the Four Seasons. And we’ve even brought to light some occasions where WOM can be detrimental to a company (remember United Breaks Guitars?). Looks like Morton’s Steak House falls under the “social media success” category. They’ve recently impressed a certain Peter Shankman, a self-proclaimed social media entrepreneur with just over 109,000 Twitter followers.

New Disney Campaign Wins Us Over

Lately, we are loving the new Disney campaign, “Let the Memories Begin.” The commercials expose real life experiences through a series of home videos displaying

We’re With Stupid…

Okay, well not literally, but we have been captivated and intrigued by Diesel’s recent Be Stupid campaign. You’ve just got to check out the website. There is some

United Airlines- Too Little, Too Late

Social media empowers companies to connect with customers. It enables companies to listen, respond and promote itself, among a plethora of other things. Social media,

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