Instagram Reels vs. TikTok: What’s the difference?
In what may be considered one of the most competitive social rivals to date, Instagram Reels and TikTok have taken hold of social media and the power of short-form video.
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In what may be considered one of the most competitive social rivals to date, Instagram Reels and TikTok have taken hold of social media and the power of short-form video.
Social media is an everchanging place – as are the trends that continue to transform with it. When it comes to creative, it’s essential to keep up with the most
If you use Instagram, then you know that there have been a lot of changes happening within the platform lately. One of the most talked-about updates is regarding Reels. Originally
Trying to build a brand on social media is an ongoing task, and sometimes it can feel as if your usual methods of staying engaged are lacking. If you’re looking
Social media reporting is a great way to gain insight into your current strategy. As many of the social media platforms expand their analytics capabilities, it can be a bit
Creating visual continuity for your financial institution’s Instagram may be daunting, but the process is actually quite simple. Your financial institution’s Instagram is potentially your audiences’ first impression of you,
Strategic content isn’t an exact science. There are best practices here and there for each platform, but the only way to refine your brand’s strategy is through content testing and
With Instagram’s new video format “Reels” coming close to a year old, we’re now starting to notice what video content performs well on the platform. While Reels is similar to
Utilizing a ‘link in bio’ management platform for your Instagram account is a great tool that can elevate and enhance your Instagram presence. A link in your bio can be
Instagram’s long-form video application, IGTV, provides a whole new stream of content for users to engage with and for businesses to utilize for their brand. With a longer time allotment
Over 98 percent of college-aged students use social media, so why are so many universities missing the mark on digital marketing? There are a variety of reasons, most of which
Location is a driving force that brands must consider when establishing their presence and reaching their best audience. Geofencing campaigns on social media enhance not only a brand’s awareness but