With YouTube being the second most popular search engine in the world, your educational institution should take advantage of the available real estate on the platform. There are so many
It’s the question on every brand’s mind: when should brands engage on social media in relation to social movements? This is a complex issue, but the most receptive and effective
LinkedIn is a great tool for professionals and businesses to grow their brand. Let’s dive into a few ways you can network your way to the top of newsfeeds and
Casually watching (or streaming) your favorite show can quickly turn into a casual cry during December, and it’s all thanks to sentimental holiday ads! These emotional commercials strike a chord
With 173 million daily active Snapchat users that spend an average of 30+ minutes on the app, this is a channel worth paying attention to. Not to mention, the opportunities
The month of March brings many exciting things: warmer weather, St Patrick’s day, the first day of spring, and of course March Madness. For many of us, March Madness is
With digital branding taking a front seat in the 2012 presidential race, it’s important to note the power of digital media, even when it comes to counting votes.
The big talk right now is all about Twitter’s first promotional spot, which plays on the recent East Coast earthquake. It starts with one of Twitter’s software engineers sitting at a table with a cup of coffee. He gets a tweet that is presumably that the earthquake just happened and picks his coffee up off the table as everything starts to shake, continuing to read his book unfazed. Here’s our take on the Twitter spot.
In the past, you could have over 90% ACV nationwide (for non-food folks, that’s grocery store penetration), and your product may sell $40 million nationwide, but that still doesn’t allow
