Social media is defined as “websites and applications that enable users to create and share content or participate in social networking.” Seems like a simple concept, right? Well, according to DataReportal,
In today’s world, social media can be utilized across any given industry and for any need. Following the recent changes in the workplace and many careers post-pandemic, it’s essential to
With more and more people experiencing success in the podcast world, it’s no surprise advertising has become a key component. As a podcaster you might be wondering, do my listeners
Influencer marketing platforms are a huge asset for brands small and large looking to launch an influencer campaign. Many are built to be a one-stop shop for all of your
Social media reporting is a great way to gain insight into your current strategy. As many of the social media platforms expand their analytics capabilities, it can be a bit
The connection that your educational institution has with prospective students is valued at a premium when it’s rooted in transparency and accessibility. Whether for a little tyke or a higher
Hi everyone! My name is Reece Milner and I am excited to have joined The Cyphers Agency as a Digital Marketing Coordinator. I graduated from the University of Maryland in
Understanding the ins and outs of webinar moderation is important as it has become a high-demand skill in the world of marketing, and allows companies to properly promote their business
The accelerated growth of video marketing on digital platforms has only gained momentum over recent years. Most social media platforms have integrated video into their advertising assets and optimization capabilities,
Creating visual continuity for your financial institution’s Instagram may be daunting, but the process is actually quite simple. Your financial institution’s Instagram is potentially your audiences’ first impression of you,
TikTok is on the brain. It is one of the first social media platforms we have seen that has been able to create such an engaged and expansive audience with
Educational institutions have taken a lot of their marketing efforts to social media platforms, but is there still a place for email marketing? Not only is email an effective way
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