Tag: social media strategy

#hashtags #morethanjustasaying

Not only are they a fun, quirky addition to your social media posts, but hashtags can be an exceptionally sharp marketing tool when used effectively.

The Social Media Mistake: Forgetting Your Brand Strategy

As WOM gets less trendy and more ubiquitous, it’s time for a refresher course. Every company now feels like they need some kind of WOM and social media, but simply diving in won’t suffice as a smart marketing move. You’ve got to ask yourself some questions first.