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Category: Mobile

October’s Social Media Round-Up

social media   Hi I’m Bridget and I’m Kristin and welcome to this month’s edition of the social media recap, where we discuss all the

What Ad-Blocking Means for Advertisers

With the recent upgrade to the iOS 9, a new feature, Content Blockers, was introduced. Content Blockers allow users to install ad-blocking applications from the

Smartphone use increasing in US

Smartphones Used by Over Half of US Consumers

As of March, over 50% of consumers in the country were smartphone users. This is apparently a three percent increase since the close of 2011. Android is leading the race, but Apple remains the single biggest smartphone handset brand. How does this affect marketers reaching their mobile audiences?

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