The Cyphers Agency

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Category: Influencers

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Real time content has rapidly grown over the last several years. Social media platforms encourage users to engage with current events and keep up with

The Future of Influencer Campaigns

Thanks to influencer campaigns, it’s no secret that the title ‘influencer’ is on the rise. There are some who set out for that title while

The Power of Social Media Influencers

Consumers look to fellow consumers on social media to inform their purchasing decisions. The rise of social media creates many possibilities for brands to make

Social Media Influencer Outreach

3 Tips to Make Your Influencer Outreach Awesome

Influencers: “Individuals who have the power to affect purchase decisions of others because of their (real or perceived) authority, knowledge, position, or relationship. “ Via:http://www.businessdictionary.com/definition/influencers.html#ixzz30ZHSyOSl Influencers are everywhere. They can be in the form of

Blogger Outreach

It’s All In How You Say It: Blogger Outreach Edition

Today we had a blogger outreach success story. Our team pitched a client’s product to an influential blogger in hopes that they might want to try the free sample we wanted to send. Ideally, the blogger would accept our offer, try the sample, fall in love with it, and tell their readers (and random people on the streets) how much they simply loved the product. But that wasn’t the case.

5 Tips on How to Pitch Bloggers

Our clients hire us because they want advertising. They have a message that they want to get out to their target audience. Blogs are an

Earning Ambassadors of Our Own

Word of Mouth is best spread with slow, methodological strokes using a broad brush. We also reward our evangelists, with things as simple as sending

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