Email Marketing and Re-Engagement Campaigning
Zoysia Farm Nurseries is a specialty retailer of Zoysia grass, seed, plugs and complimentary lawn resources. A successful email marketing tactic for this client has
Menu
Zoysia Farm Nurseries is a specialty retailer of Zoysia grass, seed, plugs and complimentary lawn resources. A successful email marketing tactic for this client has
Social media marketing is a cost-efficient channel to reach both a specific and wide audience. For small startup companies, the intricacies and spending options can
With 173 million daily active Snapchat users that spend an average of 30+ minutes on the app, this is a channel worth paying attention to.
The holidays can leave you feeling stressed out. Between shopping and entertaining, it can feel like you have a second job from November until the
Is it just me or are stores putting out Christmas decorations earlier and earlier each year? I was in a store (that I will not
Pinterest has been around for three years. It’s still shocks me to learn how many brands are missing out on a huge opportunity to leverage
The Consumer Packaged Goods or CPG market is a booming one. Valued at approximately 2 Trillion dollars, as a marketer it can be a bit
An ideal marketing situation: each product or brand commands its own niche market. Consumers would buy products for the same benefits that marketers push. Each and every last thing on the shelf would be nothing short of remarkable. However, the truth is that we are far from an environment where consumers buy XYZ product because it is just the best damned product out there. As days, months, years go by, more and more products look alike and perform the exact same way. Unfortunately for both companies and marketers, making a product remarkable is harder, and more expensive, than ever.
Do you remember the off-the-wall Superbowl ad featuring a suave, manly man describing the manliness of Old Spice? (If you don’t, the ad is embedded
What do you get when you combine a contest, free food and interns? Little Debbie Muffins. I heard about the Little Debbie Intern Hero contest
Sometimes, consumers just need to see your product in action in order to make the decision to go with your brand. Here’s an example of a campaign for OMO detergent that does just that. Click here to see the full campaign and why it works…
Of course you’ve seen the Levis “guys backflip into jeans” video, the Gatorade “amazing ball girl catch,” or maybe even the Corona “beer freezing party trick.” Somewhere in there you’ll find LITERALLY millions of…
