Developing a Strategy for Using an Influencer Marketing Platform
Influencer marketing platforms are a huge asset for brands small and large looking to launch an influencer campaign. Many are built to be a one-stop
Menu
Influencer marketing platforms are a huge asset for brands small and large looking to launch an influencer campaign. Many are built to be a one-stop
The accelerated growth of video marketing on digital platforms has only gained momentum over recent years. Most social media platforms have integrated video into their
It can be difficult to find the right strategy for your trade association. With the nature of associations being focused on one specific industry, it’s
Influencer marketing is a great way to expand your reach to new audiences. For trade associations, however, influencer marketing may not be the first strategy
Trade associations are gaining a stronger presence across the board on social media. Each platform provides a unique opportunity to reach different audiences that are
It’s no secret that people want information faster than ever before. A trade association e-newsletter must work to stand out during haphazard scanning from readers.
As the social media landscape shifts on a daily basis, Facebook has become a popular hub for group communication. With over 1 billion people using
Real time content has rapidly grown over the last several years. Social media platforms encourage users to engage with current events and keep up with
Stacks of papers, unorganized files, confusing email chains— where does it all end? With countless projects consistently coming across desks and through inboxes, it can
When managing the social presence of trade associations that have both business-to-business (B2B) and business-to-consumer (B2C) audiences, you’re biggest asset will be thorough planning. Each
One of the most popular trends in social media marketing is participating in an influencer campaign. Influencers come in all sizes, and they impact audiences
1. Connect Emotionally A great way to create attention and interest in your association, which will encourage networking, is by making your mission known to your audience.