The February Social Media Recap is Here!

February, or National Grapefruit Month, has come to an end. Here’s what went down in the world of social media:

Snapchat – Snapchat recently followed Instagram’s lead by integrating gif stickers into snaps via Giphy. Even with these updates, Kylie Jenner has been rumored to cost the app $1.3 billion in market value for tweeting that she is no longer active on Snapchat.

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Instagram – This month, the photo sharing app upgraded its story feature by adding new typefaces for users to express themselves. The new fonts include neon, typewriter, modern and strong.

YouTube – Live streaming video took center stage this month as YouTube announced updates that will benefit both viewer and creator live stream experiences. YouTube upgraded the live chat, provided captions for live video and added location tag features to streaming content.

Twitter – Twitter made headlines this month for making controversial changes to guidelines, which will focus on cracking down on spam bots. Twitter will also be banning apps and tools that allow for the same content to be posted to many accounts at once.

Facebook – Crisis response outreach was updated this month on Facebook, allowing for brands and organizations to post information about goods and services to communities in need after or during a crisis. This tool hopes to help and protect anyone affected by natural disaster or crisis.

Visit our Deep Ads Thoughts blog to learn more about current advertising, marketing and public relations tips and trends. Plus, check out our Push n’ Pull blog for all things in the world of digital and social media.

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