We are a division of The Cyphers Agency. A division put together to harness the power of consumer conversation with search engine marketing, online advertising, email marketing, social media and word of mouth marketing.
PUSH to get the word out to an entire group of potential customers in order to hit those that may be currently interested in your product or service. Online banners ads, email broadcasts and WOM campaigns.
PULL to draw visitors to your web site when they are actively seeking your product or service. SEO, pay per click search engines, directory listings, and yellow page ads.
How to Promote Restaurant Loyalty Programs on Social Media
Loyal customers are the lifeblood of successful restaurants, and those customers should be rewarded. Restaurants that treat their return customers ... Read More
How Trade Associations Talk to Multiple Audiences on Social Media
When managing the social presence of trade associations that have both business-to-business (B2B) and business-to-consumer (B2C) audiences, you’re biggest asset ... Read More
Facebook Ads for Franchises
Franchising can be a successful way to expand your business. Although, the more franchisees in the mix, the more challenging ... Read More
Best Practices for Businesses on Review Websites
While personal references still have significance in today’s society, no one can argue the overwhelming influential power of online review ... Read More
Online Reputation Management for Educational Institutions
For an educational institution, implementing and sustaining positive reputation management online is fundamental. It’s how you reach current and potential ... Read More
5 Tips for Restaurants to Capture Their Cuisines’ Good Side
Photos are the visual magnet that can draw customers to various brands around the country, and for restaurants, food photography ... Read More
How to Use Google Ads for the Banking Industry
When we’re unsure of an answer, whether it’s that actor in some movie or the best restaurant in the area, ... Read More
Social Media Recap: Fall 2019
Hi I'm B, and I'm Kristin. We're kicking off fall by recapping all of the things that happened in social ... Read More
Leveraging Twitter for Your Restaurant
A lot of people may associate Twitter with news content and funny commentary on daily life, but it can be ... Read More
Social Media Challenges for Small Restaurant and Food Businesses
For a small business in the food or restaurant industry, it is hard to stand out on social media! From ... Read More
Influencer Campaigns: Are They Right for Your Trade Association?
One of the most popular trends in social media marketing is participating in an influencer campaign. Influencers come in all ... Read More
Using #Food Hashtags on Instagram
Food brings people together, which is now also true for the digital world! Whether it’s a picture of what someone ... Read More
