Creating social marketing campaigns is a great way to reward customers and acquire new ones. Social media contest apps create a personalized experience, allow you to collect email addresses, give sharing incentives to go viral and multi-platform, increase users on social media platforms, and decrease the amount of “cheating”. There are so many options out there, so how do you chose which one is best for your company? Here are the top 10 and what they offer:
Wishpond
Platforms: Facebook, Twitter and websites (mobile, desktop and tablet)
Campaign types: Sweepstakes, photo contest, Instagram hashtag contest, coupon, essay contest, group offer, photo caption contest, Pinterest contest, referral promo, video contest and vote contest
Pricing: Basic $69/mo, Pro $119/mo and Growth $119/mo
Tools: Landing pages, website popups, forms, marketing automation, email marketing, lead management, lead scoring and lead profiles
Platforms: Facebook, Instagram, Twitter, Pinterest and everywhere else on the web
Campaign types: Sweepstakes, photo caption contest, Pinterest contest, photo contest, video contest, offers, polls, surveys and forms
Pricing: Free $0/mo, Short Stack $29/mo and Full Stack $99/mo
Tools: Ready-made templates and themes, CSS editor, custom URLs, visibility settings, unlimited data collection and storage, verified voting and collaborative tools
Platforms: Twitter, Instagram, Pinterest, YouTube, and Facebook (available as landing pages or embeddable anywhere)
Campaign types: Sweepstakes, coupons, photo contest, video contest, instant win and pin to win
Pricing: Free apps $0/mo and all other apps range from $30/mo to $3000/mo
Tools: Quizzes, brackets, polls, leaderboard, HTML fangate, social media tabs, deals, group deals, rewards, prize claim, pick a winner and poll posts
Platforms: Facebook, Twitter, and Instagram
Campaign types: Sweepstakes, photo contest, quizzes, instant win, fan vote, coupons and promotions
Pricing: Micro $29/mo, Small $49/mo, Medium $99/mo and Large $199/mo
Tools: Manage social conversations, publish to social media, mobile optimized, HTML & CSS customization, campaign reports, fraud detection and user qualification
Platforms: Facebook, website an blogs
Campaign types: Sweepstakes (no purchase necessary)
Pricing: Free, Basic $13/mo, Premium $84/mo and Enterprise available
Tools: Customize and place it anywhere HTML is accepted, download all entries into an excel spreadsheet with a single click and it’s free to use
Offerpop
Platforms: Facebook, website and mobile
Campaign types: Photo contest, video contest, hashtag campaign, deals, quiz, caption contest
Pricing: Pay per campaign, monthly plans starting at $15/mo and annual plans available
Tools: Gather social data, pull detailed reports and uncover rich audience insights and drive real bottom-line marketing results
SnapApp
Platforms: Facebook, Pinterest, Twitter, Google +, Website and Email
Campaign types: Video contest, photo contest, caption contest, text contest and sweepstakes,
Pricing: Starter $1,650/mo, Basic $2,400/mo, Professional $3,600/mo and Enterprise available
Tools: Assessments and personality tests, knowledge tests and quizzes, polls and surveys, interactive white paper, interactive infographic, brackets, galleries and interactive video
Binkd
Platforms: Facebook, Twitter, Pinterest, Website and Blog
Campaign types: Sweepstakes, photo contest, video contest, direct photo upload, hashtag contest, polls, quizzes and coupons
Pricing: Small business $29/mo, Midsize business $99/mo, Large brands $349/mo and Enterprise $500/mo
Tools: Mobile and tablet friendly microsite, customize campaign with a WYSIWYG campaign builder, do it yourself or allow designers and developers to build for you
Heyo
Platforms: Facebook
Campaign types: Contests, promotions and deals
Pricing: Business plan $25/mo and Agency plan available
Tools: Mobile, tablet and desktop friendly, multi-channel functions and full creative control.
Strutta
Platforms: Facebook Instagram, Microsites, IFrame, Multi-channel
Campaign types: contests and sweepstakes
Pricing: (per-promotion) Turnkey $249, Designer $399 and Professional $999
Tools: assigned dedicated project manager and account strategist to advise and help manage the campaign process, promotions are built on Strutta’s Promotions API and CRM, marketing automation and other system integrations are available.
