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“Call-To-Action” shouldn’t be a social media dirty word.

Picture of Danielle D Ali, Social Media Coordinator

Danielle D Ali, Social Media Coordinator

We all need a good reminder about the basics from time to time. I came across a post on Copyblogger that reminded me that sometimes, when you want someone to do something (wait for it…) all you have to do is ask nicely.

“Thou shalt call to action” is one of the 10 commandments in the advertising world. But sometimes social media marketers get so hung up on engagement and community and all that jazz that they forget to simply ask those folks they’ve worked so hard to build relationships with to, uhm, do something.

So go read Dan Zarrella’s blog post over on Copyblogger and get yourself reminded. He’s even got some sweet graphs about what words get people to act the most – cool stuff.

 

 

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