Usually we write blog posts, hoping that you will stay here at our blog, poke around a bit, and if we are lucky, visit our website. But the purpose of this post is solely to send you to another blog. It’s not just any blog, it’s one of our favorites, Mashable.com.
Shane Snow at Mashable wrote an article containing 9 tips for location-based marketing. Small local businesses can now draw a more direct link between their social media presence and their sales.
We’ve checked out the list of tips, and we totally love them. Here they are, just in case you are lazy, but we highly suggest you go check out the full blog post.
1. Learn the Platforms (duh)
2. Determine Your Goals
3. Establish Your Presence
5. Implement Compelling Promotions
6. Engage With Your Customers
7. Track Everything
8. Be Prepared to Adapt
9. Avoid Common Pitfalls
So there they are. We’d elaborate, but we think Shane summed everything up pretty well. So go check it out, and let us know if you have any questions. If you are a local business, there are 11ty (pronounced “eleven-ty”) billion reasons why you should be using social media. We’d love to tell you why. Shoot us an email, tweet at us, post on our facebook wall, call us…you get the idea.