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September Social Media Trends, News and Updates!

Check out our latest vlog for all the awesome stuff that happened to your favorite social media platforms in September!

Hi I’m Bridget and I’m Kelly

Welcome to this month’s edition of the social media recap where we discuss all the latest happenings on social media. Here’s all the good, the bad and the ugly that happened in September.

Twitter is considering adding a new engagement option for its users. Up and down votes similar to Reddit were demoed at a conference earlier this month, however it’s unclear if these features will ever go live.

For Facebook in September, the first announcement they made was that they’re changing the name of Canvas ads. Canvas ads started in 2016 as a way to offer users a mini web experience within the app while they are viewing ads that take up the whole screen.

Instagram previewed new shopping tags in their stories earlier this month. To add to the integrated shopping experience, Instagram is also rolling out a dedicated shopping feed to the Explore page and potentially looking to launch a stand-alone shopping app.

Facebook announced ahead of the upcoming holiday season that they would be releasing new creative ad tools. The first of these tools includes holiday themed templates for dynamic ad overlays, holiday themed ad tools for the newly released video creation kit, and finally an update to their Collections ads, where users will now be directed from the Collections ad straight to an online storefront. From Snapchat this month we received the Bounce update. Bounce is very similar to Instagram’s Boomerang in which it alter the object in the video to move back and forth very quickly. When you want to use Bounce, go to your Snapchat, hold down the infinity loop button and bounce will appear and you will be given a slider to drag to where you want the point in the video to move. It will then replay again and again like all other Snapchat infinity videos.

Twitter is going back to its roots with the reverse chronological timeline. OG users will remember this as how their timeline used to look in the good old days.

YouTube made a big announcement this month that they are embracing vertical video. As users are becoming more accustomed to not having to flip their phones to see the full-screen version, YouTube has made the decision to allow advertisers to purchase slots that allow them to create ads that take up the whole screen.

So that’s it for September. Be sure to follow us on our many social platforms, links below, so you stay in the know and never miss an exciting episode.

Visit our Deep Ads Thoughts blog to learn more about current advertising, marketing and public relations tips and trends. Plus, check out our Push n’ Pull blog for all things in the world of digital and social media. 

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