Social Media in the News – May

This month, it has rained more days than the sun has been out. As depressing as it has been, it has also given me the opportunity to spend a lot of time reading up on the new social media updates that have come out. Here are just a few:

Twitter has announced exemptions to the 140 character limit: @names will no longer be counted in replies, media attachments will no longer count as characters, you will be able to re-tweet yourself and no more full-stops to start a tweet.

Twitter Character Limit

 

There’s an easier way to connect with people on Twitter: The Connect tab brings people together on Twitter. This experience provides a fast and easy way to connect you to accounts you may be interested in, or to reconnect you with old friends on Twitter through your device’s address book. You can also read more about this feature on Twitter’s blog.

Connect_with_Moments

 

Instagram is adding video to Carousel Ads: Starting today, you can add video to your carousel ad units. With the addition of video, advertisers can share up to five pieces of content—video or photo—for a richer storytelling experience.

Instagram carousel ad

 

Instagram Business Profiles now offer analytics: Similar to the analytics for your Facebook page, these new Instagram analytics give you valuable data about who your followers are, when they’re online, and how many people viewed your Instagram post.Instagram Analytics

Instagram’s app and icon got a refresh: The new logo represents a simpler camera and the rainbow lives on in gradient form. The new app design puts more focus on your photos and videos without changing how you navigate within it.

Instagram brand refresh

Facebook added a new interactive map to show users where live video is streaming:  It certainly beats waiting around for people to begin streaming stuff in your news feed, and gives you a chance to discover what’s going in places you’re interested in.

Facebook interactive map

Facebook introduced “360 Photos”: Facebook’s upcoming “360 Photos” feature will let people upload flat panoramas like those taken on iPhones, Google Photo Spheres or photos from 360 cameras.

Facebook 360 photo

LinkedIn is upgrading their advertising tools: These releases are just some of the many advertising platform enhancements they’ll make in 2016 to help marketers better engage LinkedIn’s audience.

LinkedIn Reporting

Google’s new emoji keyboard: Meet Gboard, a new app for your iPhone that lets you search and send information, GIFs, emojis and more, right from your keyboard.

Gboard

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